Now how is this cheaper?
We did the counting and we'll prove it to you.
 Other dear softwares
Programmes off the shelf are expensive, easily become obsolete, and are often cumbersome to use. On the low end, a decent buy would normally cost RM1,000 and up. (one programme costs US$495, another costs US$299. And these are starter options). A good professional version would cost way more. Let's try sticking with the minimum and not decide to upgrade for years to come. RM1,000/12 months = RM83 a month.
Staffing stifling issues
That said, there's no guarantee that you would know how to use it let alone want to use other softwares. The time you take - maybe your designer's time : RM2,000 monthly salary, dedicating 2 days a month to the cause, that's RM133 for your designer's 2 days worth. 2 days would include drafting time, approval and amendments time, development of the email time, sending time, etc.. So, RM133 a month.
Overhead
Sending it from your own servers, that's one day's worth of electricity primarily from air-conditioning and your equipment. Let's go low and say it's RM50 a day's worth.
RM50 a month.
All in all
Best cast scenario.
RM266 monthly commitment without KreoCaster
(almost 50% more expensive)!
 With KreoCaster, you only need to spend RM130
Also, with KreoCaster - you're getting without being charged for:
• Subscriber management & maintenance
• Subscribe/Unsubscribe integration with your website
• Tracking and review of statistics (click-throughs, links, opens, etc)
• No server bandwidth limitations, lag generated from sending email on own server
• Easy editors, changing designs/content with no need to rely on your designer
|
